Privacy Policy

Alliance insurance Brokers Private Limited, a company incorporated under the Companies Act,1956 having its registered office at 8th floor, Gold Crest, 10th Road, Juhu, Vile Parle (West), Mumbai – 400 049, Maharashtra, India (hereinafter referred to as “Alliance”) owns and operates “” (“Website/Platform”).

At Alliance, data protection is a matter of trust and your privacy is very important to us. We use your personal information only in the manner as set out in this Privacy Policy. Please read this Privacy Policy to learn more about our information gathering and dissemination practices.

This document is an electronic record in terms of Information Technology Act, 2000 and rules made there under as applicable and the provisions pertaining to electronic records in various statutes as amended by the Information Technology Act, 2000. This electronic record is generated by a computer system and does not require any physical or digital signatures to make the terms of this policy binding.

This Privacy Policy explains how Alliance through its Platform/Website gathers personal information, as part of the normal operation of services and use, disclose and protect such information through the Website/Platform. This detailed Privacy Policy enables you to take informed decisions in dealings with us.

Our privacy practices are subject to the requirements of applicable law. By transacting with the Website/Platform, you acknowledge your acceptance of the terms of this Privacy Policy, expressly consent to our use and disclosure of your personal information in accordance with this Privacy Policy and that any personal information provided by you to Alliance is provided under a lawful contract.

This Privacy Policy is incorporated into and subject to the Terms & Conditions posted on the Platform/Website available at the following link


Our privacy policy is subject to changes at any time without notice. To make sure you are aware of any changes, please review this policy periodically.

1. Your Privacy at Alliance: We are extremely proud of our commitment to protect your privacy. We value your trust in us. We work hard to earn your confidence so that you can enthusiastically use our services and recommend others to participate in dealing with us. Please read the following policy to understand how your personal information will be treated as you make full use of our Website. For the purposes of this Privacy Policy, “users” (also referred to as “you”, “your”, “user”) shall mean all such persons having access to the Platform of Alliance and/or persons availing services offered though the Platform or otherwise including without limitation Alliance’s service providers, end customers and/or any third party using or accessing the Alliance Platform/Website.

Alliance Privacy Assurance

We promise that we will not sell or rent your personal information to third parties or use the same for unsolicited emails or messages without your explicit consent. From time to time we may reveal general statistical information about our Platform/Website and visitors, such as number of visitors, services purchased, etc. Your trust and confidence are our highest priority.

2. Information that Alliance Collects

When you use our Platform/Website or services offered through the Platform/Website, we collect and store your personal information in order to record, support and facilitate your participation in the services to provide you with a customized site experience to notify you of any updated information. We collect your information mainly to provide the service requested by you. It is used for initial service provision and ongoing User's support. The information can also be used by Alliance for sending periodic emails announcing important service changes, new features, technical issue updates and news, etc. The Users may decide NOT to receive such emails by clicking on “Unsubscribe” in the email.

The information is also used for purposes like improving the efficiency and effectiveness of the Platform/Website.

Information collected by Alliance shall include Users’ personal information. These include, but are not limited to: name, mailing address, telephone numbers, email addresses, pan card number, aadhaar card information and other information that may be needed for providing the services requested by the User. All this information is provided voluntarily by the user through information provided on the pages of Platform/website, various order forms, email messages sent to Alliance, submission of forms, identification/registration forms, due-diligence processes, information provided by the telephone, or through the procedure undertaken for e-KYC of the user etc. We also collect different types of non-personally identifiable information about our Platform/Website visitors. These include but are not limited to referral URL's, Users' IP addresses, Users' use of Website, information about the browsers used by the User, etc.

3. Our use of your information

We use your personal information to facilitate the Services you request. We do not sell, rent, trade or exchange any personally identifying information of our Users. We may provide your collected information to our affiliates, Insurance Companies with whom we have an agreement and service providers under contract (such as customer care, data analytics, lead management system) to support the operation of the Platform/Website and our services. To the extent we use your personal information, we will provide you the ability to opt-out of such uses. We use your personal information to: resolve disputes; troubleshoot problems; help promote safe transactions; measure user interest in the services provided by us, inform you about online and offline services and updates; customize your experience; detect and protect against error, fraud and other criminal activity and as otherwise described to you at the time of collection. In our efforts to continually improve our service offerings, we also collect and analyze demographic, accountant usage data about our users' activity on our Platform/Website. We may also use your personal information to display contents and services that are targeted to your interests. By accepting the Terms and Privacy Policy, you expressly agree to receive this information. If you do not wish to receive these communications, we encourage you to opt out of the receipt of certain communications by clicking unsubscribe any email communication or writing to us at You may make changes to your personal data in your account at any time.

4. Disclosure of information

Your personal information is an important part of our business and we are not in the business of selling it to others. We only share information as per the rules or conditions described below:

a. Any disclosure of information to third party will be on the prior permission of yours.

b. We will not be requesting for any prior permission in case where you have agreed for disclosure by way of contract earlier and in cases where we may provide your collected information to our affiliates, Insurance Companies with whom we have an agreement and service providers under contract (such as customer care, data analytics, lead management system) to support the operation of the Platform/Website and our services.

c. If our information practices change at some time in the future, we will provide you with the ability to opt out of these new uses. On request we may provide any site visitors with access to all information, they have provided to us, which we maintain about them. Users can access this information by sending us an e-mail at

5. Log Files

Like most standard websites, we use log files. This information may include internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, platform type, date/time stamp, and number of clicks to analyze trends, administer the site, track user's movement in the aggregate, and gather broad demographic information for aggregate use. We may combine this automatically collected log information with other information we collect about you. We do this to improve services we offer to you, to improve marketing, analytics or site functionality.

6. Legal

We strictly follow the norms of non-disclosure agreement. It is our endeavor to ensure that the websites linked to us are safe and secure. However, we have no control over third party websites. Given our legal responsibilities to legal authorities and regulators, there may be situations when we need to share your information with legal authorities or processes or need to protect our right or comply by terms and conditions and the law of land.

7. Security

To protect your privacy and security, we always use industry-standard encryption technologies when transferring and receiving user data exchanged with our site. We always abide by the security standard, provided under the Information Technology Act, 2000 read with Information Technology (Reasonable Security Practices and Procedures for Protection of Sensitive Personal Data and Information) Rules, 2011.

8. Retention of information

We retain your personal information for as long as it is required for the purposes stated in this Privacy Policy. Sometimes, we may retain your information for longer periods as permitted or required by law, such as to maintain suppression lists, prevent abuse, if required in connection with a legal claim or proceeding, to enforce our agreements, for tax, accounting, or to comply with other legal obligations. When we no longer have a legitimate need to process your information, we will delete or anonymize your information from our active databases. We will also securely store the information and isolate it from further processing on backup discs until deletion is possible.

9. Links to Other Sites

Our Website may contain links to other websites or frames of other sites that may collect personally identifiable information about you. These third-party links are made available to you as a convenience and you agree to use these links at your own risk. Please be aware that Alliance is not responsible for the privacy practices or the content of those linked websites. Our Privacy policy only applies to information we collect from you while you are at

10. Amendments

Alliance reserves the right to revise its policies at any time without prior notice.


Website Cookies

A cookie is a piece of data that is stored on a visitor’s hard drive while they are visiting this Website. We may utilize a short-lived cookie when you visit this site. At Alliance Insurance Brokers Pvt. Ltd. (, cookie is only used to enhance the user's visit; in general, cookie can securely store a user's ID and password, personalize home pages, identify which parts of a site have been visited or keep track of selections.

Our Site may use “cookies/Web Beacon/any other tool” to enhance User experience. User’s web browser places cookies on their hard drive for record-keeping purposes and sometimes to track information about them. User may choose to set their web browser to refuse cookies, or to alert you when cookies are being sent. If they do so, note that some parts of the Site may not function properly.

We refer to these technologies collectively as "Data Collection Tools."

12. In accordance with Information Technology Act, 2000 and rules made there under, the name and contact details of the Nodal desk is published herewith:

Nodal Desk: Monday to Friday from 10:00 am to 6:00 pm
Alliance Insurance Brokers Pvt. Ltd.
8th floor, Gold Crest,10th Road,
Juhu, Vile Parle (West),
Mumbai 400 049 Maharashtra
Email us your suggestions / queries / complaints at
Contact: Mr. Mehul Palan (
If you do not want to receive e-mail from us in the future, please let us know by sending us e-mail at

We make every effort, including periodic reviews, to ensure that personal information you provide is used in conformity with this Privacy Policy. If you have any concerns about our adherence to this Privacy Policy or the manner in which your personal information is used, kindly write to us We'll contact you, and if required, coordinate with the appropriate regulatory authorities to effectively address your concerns.